Strategizing is something we all do at some point in our lives (when buying a house, choosing an education or running a business). Strategy is about making choices for the future: “What do I want, and how will I realize that?” This is something every organization does, although it may sometimes be subconscious or intuitive.
When it comes to business strategy, the essence is always how to create a sustainable fit between the organization and its environment. But firms have several strategic options, and it is not always clear which one is more favorable than the others. Strategy Works supports organizations to help make decisions on paths they can take. Together with our client, we develop a strategy consisting of pillars, so called ‘must win battles’ to maintain and/or to enhance the fit between an organization and its environment. Each pillar is divided in measurable objectives to track progress. A clear strategy also contributes to the expectations of stakeholders and positioning in the outside world.
Strategy only truly works when the necessary competences are apparent and developed at every level of an organization. Too often strategy is considered to be an abstract concept only relevant to the heads of an organization. We do not agree with this position. This line of thinking results in strategy documents which paint incomplete pictures and which lack the general support necessary to successfully implement them. A strategy needs to be both comprehensive and tailor-made for it to be relevant and for it to gain the support necessary to implement it. We involve our clients in the strategy formation process and thus help them develop a strategic mind-set and equip them with strategic frameworks. This ensures our clients have the tools necessary to deal with similar problems in the future.